Press & MediaCOMUNICATION
ZAMORA COMPANY AND OLD NASSAU IMPORTS ANNOUNCE A NEW SALES / MARKETING JOINT VENTURE IN THE US
The Zamora Company and Old Nassau Imports announce the formation of a new sales and marketing organization – Zamora Company USA, LLC - which will bring together their collection of unique luxury brands along with an experienced, passionate and dedicated team of 30 people. This new organization will begin managing sales, distribution, execution and marketing of the following brands: Licor43, Double Cross Vodka, with Yellow Rose Whiskey, Martin Miller’s Gin, and Lolea Sangria joining in the near future.
Zamora and Old Nassau Imports share a common goal and a clear path forward on how to best position this portfolio for strong sustainable growth and profit. The organizational structure and planning are in place and will become effective and begin to manage the portfolio September 1, 2018. This will allow the team to concentrate on Q4 execution and align on 2019 Plans. In addition to offering complementary brands, the two companies share similar cultures as both are privately held and both will retain brand ownership of their respective portfolio. The strength of the combined brands allows stronger for a successful sales and marketing organization.
“The formation of this new organization provides an exciting opportunity to accelerate growth and build a stronger footprint for Double Cross Vodka. This is game changer for our brand and our sales team as they will transition to Zamora Company USA”, said Linda Larson Gawne, Old Nassau Imports CEO.
“The opportunity to be part of bringing together two great companies with exceptional brands and experienced leadership allows us to build a stronger presence and partnership in the US market” said Emilio Restoy Cabrera, Zamora Company CEO.
About Zamora Company
Zamora Company is a Spanish company which is 100% family-owned and which produces and sells wines and spirits with a high added value with a focus on customer satisfaction and creating and developing Premium Brands.
With participation in over 80 countries it has a skilled and experienced staff of over 350 and an extensive portfolio of Premium brands with production facilities in Spain, Italy, and the Dominican Republic and an annual turnover of €169 M.
Zamora Company owns world-class brands such as Licor 43, Ramón Bilbao, Sangría Lolea, Villa Massa Limoncello, Mar de Frades, Patxarán Zoco, Cruz de Alba, Thunder Bitch, Yellow Rosé and Orujos El Afilador, to which must be added the brands which are distributed and in which a stake is held and which form part of the product portfolio of this family-owned business: Martin Millers, Matusalem, Tequila José Cuervo or Bushmills, among others.
Our main aim is to help the consumer to best savour each moment and beyond that to achieve that behind each of those small memorable moments there is reason for celebration. Today and tomorrow. Further information: www.zamoracompany.com
About Old Nassau Imports
Old Nassau Imports, LLC (ONI) is a privately held company that created and launched Double Cross Vodka to become the next generation in top shelf vodka category capitalizing on the industry trend of premiumization. Double Cross Vodka is produced in small batches in a 13th-century village in the Tatra Mountains of Slovakia. It is made with estate-grown winter wheat and mountain spring water, then distilled and filtered seven times resulting in a vodka of unrivaled taste and character. Double Cross is an award-winning vodka that is complemented by an innovative, visually stunning, award-winning bottle design.